Sarah Kerrsmith is the Sales & Marketing Manager of Central Coast Tourism and is responsible for domestic, conference and international marketing for the region.  Sarah came from the UK and brought with her a wealth of tourism marketing experience from her time working with Destination Bristol. During this time Sarah managed both the PR, domestic and international travel trade elements of the organization and developed the US market into the region.

In the last three years Sarah has worked closely with the Central Coast tourism operators to grow and develop domestic tourism and new international markets with successes in Singapore, Taiwan, Hong Kong and China. In addition she has launched a new website, run tourism workshops, been a judge in regional tourism awards, is a regular on local radio and is leading the way in developing a new approach to marketing the Pacific Coast Touring Route.


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